Ka-ching!
KA-CHING! is all about the money. We'll help you to navigate your way through the Account Management minefield of sales, business accounting, profitability and more.
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Creating a culture of "honest hours"
Do you feel pressured to fill every single minute of your 8 hour time sheet with chargeable time? -
How to work with contractors and still make a profit
There is no doubt that contractors squeeze a job's profitability so how can an agency account manager work with contractors to benefit both agency and clients?
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Is a cost blowout redeemable?
When a job summary shows a blowout of costs, can you invoice your client for the over-runs? -
"It's too expensive!"
How can you alter your client's perception, win your client over and close the sale? -
Not-for-profit clients: should you work for free?
When talking with a prospective not-for-profit client it can feel "wrong" to broach the subject of charging money for your services. What should you do? -
Sales? No thanks!
Within AgencyLand there is a definite "Sales Spectrum" of being sales-focused vs being relationship-focused. Where do you sit, and which way is right or wrong?
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Should you charge for account management time?
Does your agency charge clients for your account management time? Perhaps it is not charged out at all...and should that matter?
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Should your client be paying a retainer?
What is a "retainer"? What is included in the fee? Is a retainer a good idea for both agency and client? -
Whale hunting: how to land a whopper account
To land large whale-sized accounts for your agency you’ll need to learn how to go whale hunting (a.k.a cold calling on steroids).
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What if your client won't pay?
What do you do if your client is late paying their account, or flat out refuses to pay an invoice?