“Isn’t anything ever easy?”. There always seems to be someone to pacify, a fire to extinguish or a tetchy email to respond to. As long as we have people in the mix (coupled with deadlines and long hours), stress will follow closely behind.
Here are some tips that may help you the next time someone pushes your stress-button.
Taking a successful brief comes down to one important thing: asking the right questions. You cannot hope to supply accurate pricing or produce a successful printed product if you are working on only a couple of specs.Learning to ask the right questions can take years of trial and error, so here is a helpful list that you can use for your next print project.
You do your research, mull over the options, brief in your team (who work up the visuals), and decide on the designs that you will take to presentation stage. The time of your meeting arrives. You stand up in front of a room full of decision-makers, and you proceed to give your client…the answer? No, an opinion.
How to sell-in an opinion with the confidence of a rhino and the humility of a dove.
Unless you are fortunate enough to negotiate your business relationships to a contractual level, most of our client relationships remain precariously balanced.
With an endless stream of competitors nipping at your heels, how do you keep the love-fest fires burning? Here are 15 tips on how to create client relationships that last.