Confidence is something that grows the more you do something, and the older you get. It's something that can be learned over a period of time and testing; and it's something that is vital to develop for the health of your career. Clients will quickly be able to tell if you are unsure of something and they will likely pounce on it, therefore the ability to act confidently (even if you don't feel particularly confident) is a handy skill to possess.
Confident people may seem to have all the ‘luck’, whereas in reality confidence is a key to success. If you have an assured outlook on life you'll have a higher chance of:
Why? Because you are confident in yourself that you can do it!
As a successful account manager you do not have to be a bouncing-off-the-walls extrovert, but you do need to exude an air of self-assurance - for your own benefit and to build a deeper level of trust with your clients.
Confidence and competence are very closely linked. The degree of confidence that you feel and show to the world will affect your level of competency. Confidence is what will give you the courage to act on your competent thoughts.
The opposite of confidence is fear. Fear can be crippling and can strike any account manager at any stage - junior through to senior. Episodes of confidence-crisis will occur less the older you get, but they will still arise - especially when you are in a new environment, tackling an unfamiliar challenge, or struck with ‘imposter syndrome’ (the feeling that you are punching above your weight). Don't worry, there are ways to help yourself grow in confidence…and competence.
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Keeping clients happy will lead to repeat business and word-of-mouth referrals. Keeping suppliers happy could mean sharper pricing and improved turnaround times. Keeping your team happy will allow you to move work around your agency quickly and without fuss. And, most of all, it will mean people will like working with you, which should open more doors than you could ever imagine.
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